Gold prices are soaring, and instead of causing demand to slow down, the opposite is happening, as it does often, when it comes to gold sales in India, discovers R Sugandha

There is no consensus among retailers regarding the impact the high gold prices will have on the buying pattern of customers this Akshaya Tritiya. While some feel that the unprecedented jump will dampen spirits, others are of the opinion that it will be business as usual, finds out Suneeta Kaul

The promotion for the show was made with the hashtag #HamaraApnaShow, the exhibition was a showcase of the latest jewellery designs from the world’s most acclaimed jewellers.

Jewellers at IIJS Signature share concerns and try to infer at what point the rates could stabilize

The event has generated an estimated business of Rs 5000 crore, according to GJEPC

The ‘Pure Price Offer’, which can be availed from Sept 20 to Oct 6, will provide price protection to customers buying gold jewellery and bullion

Make the most of this upbeat spending mood establish a rapport with clients and rework your strategies to enhance sales. Neelesh Hundekari, partner & head of Lifestyle Practice, Asia at AT Kearney suggests some ways

We can be hopeful about the festive season ahead of us. But if you think the consumers will magically walk into your store, without any strategic marketing campaigns, then think again. Sugandha R speaks to experts and finds out what will work best in terms of not just getting that customer into your store, but also ensuring he or she buys

PNG Jewellers launches Season 2 of the Pure Price Offer to protect customers against uncertainty in Gold rates

Have bridal parties become more conscious about the money they spend on jewellery?

Gold buying in India for special occasions might be a culturally ingrained indulgence, but has the pandemic robbed the industry off shine, considering people are a lot more skeptical about the amount of money they spend on bridal jewellery?

The rupee plunged 20 paise and settled below 75 per U.S. dollar level on August 3, tracking negative domestic equities and strengthening American currency

India is the world's second largest consumer of gold. Today, prices of gold are rocketing leaving consumers in a fix…

Jewellers have begun melting newer ornaments to reduce inventory 

The spread of the coronavirus across the globe along with increasing gold prices is causing a steep decline in gem and jewellery exports